You may know that the fashion industry is a major contributor to the world’s environmental issues. As an industry it stands second only to big oil in the amount of waste & pollution being created. This is due to production being based on the traditional linear system; take, make, & dispose. As a result, 73% of the world’s clothing eventually ends up in landfills or gets incinerated. Currently there is very little sustainability in the fashion industry.
The Global Fashion Initiative is part of the change in mindset that’s taking place. This initiative invites fashion brands to sign on to the commitment in order to make changes in the way they produce their clothing. There are 4 immediate ‘action points’ that are the key to this revolution. The companies that sign on make a commitment to take action on one or more of these action points, and report on their progress annually.
The 4 key points of action are:
- Implementing design strategies for cyclability,
- Increasing the volume of garments made from recycled materials & post-consumer fabrics
- Increasing the volume of used clothing collected
- Increasing the volume of used clothing re-sold
Looking to the Future
It’s about creating a more sustainable industry, and capitalizing on the value of resources that are currently being wasted. The world population will exceed 8.5 billion people by 2030. As a result, global garment production will increase by 63%. By tripling today’s textile collection rate by 2030, it could be worth more than EUR 4 billion for the world economy.
‘If the industry were to find a way to collect and recycle all fibres, it would boost the value to EUR 80 billion (Ellen MacArthur Foundation, 2017).’ (Global Fashion Agenda, 2020 Commitment)
Turning Words Into Action
By June of last year, the 2020 Circular Fashion System Commitment (2020 Commitment) had been signed by 94 companies, representing 12.5% of the global fashion market.
Support the brands that are helping to increase circularity in the world of fashion. These are some of more well-known names in the North American market that have signed on to the commitment so far:
Adidas, Asos, Esprit, Eileen Fisher, Gap Inc, Guess, H&M, Hugo Boss, Lacoste, Nike, Reformation, Tommy Hilfiger.
You can read more about the global fashion initiative here.
Sustainability in the Fashion Industry
If you want to be a part of the fashion revolution, download myWardrobeOnline for free. You can post your unwanted garments and pass them on for someone else to love, without losing commission. We believe in a sharing economy, and providing ways to keep great fashion in circulation. Our aim is to create a community where like-minded women can come together to share fashion, network, meet each other locally if we desire, and work together to feel better about the clothes we buy and wear. We want to reduce the amount of clothing that ends it’s life in the landfill. If this sounds like something you might enjoy, join our community and reap the rewards. Change starts with the consumer, so ‘be the change you wish to see in the world” –Mahatma Ghandi
Your Fashion Sense Doesn’t Have to Cost the Earth